DATA DRIVEN, ACTIONABLE RECOMMENDATIONS

Our science drives your results. Uplytic tools leverage your exisiting data and unlock the value in understanding the promotion response relationship. 

UPLYTIC has developed a unique set of algorithms that are constantly improving through a machine learning, optimization process to allow your sales and marketing teams to make better decisions and deliver measurable results.

Data Aggregation
Signal Identification
Customer Segmentation
Behavior Modeling
Predictive Analysis

DATA MINING

DECISION TOOLS

Improved Targeting
Optimized Reach / Frequency
Alignment of Messaging with Behavior Profile
ROI Focus
Rx Volume Increase
Share Growth
Earlier Tx Initiation
Increased Engagement

BEHAVIOR CHANGES

Machine learning algorithm updated
Tactics validation
Sales-Op Best Practice Modeling
Continued Refinement of Optimized Strategy

ITERATION

THE TECHNOLOGY 

Combining data can lead to very powerful insights, however small differences in meaning or the inclusion of noisy data can completely eliminate the value of your analytics. Uplytic includes a data integration layer to prepare your data for analysis.

 

The Uplytic analytics layer uses rep tactics / interactions and the resulting outcomes (Rx data) to create our predictive models.  These models identify the most effective tactics for your sales and marketing teams.

 

Ultimately, we turn insights into actions - not simply more analytics dashboards.  Uplytic delivers real, measurable value through action recommendations within your existing CRM /SFA tools.

 

No sales process disruption, no administrative burden, no intepreting complex analytics reports - just actionable recommendations that drive your results.

UPLYTIC ANALYTICS

ANALYTIC ENGINE

UPLYTIC MODELS

THE ARCHITECTURE

UPLYTIC DATA INTEGRATION

PREPARE DATA

        ● DATA CLEANSING

        ● REJECT HANDLING

MASTER DATA

         ● PRESCRIBER/PROFILES

         ● SALES TATICS

         ● PRODUCTS

METADATA

         ● BUSINESS GLOSSARY

         ● DATA LINEAGE

INTEGRATED DATA

         ● MASTER DATA

         ● INTERACTIONS

         ● OUTCOMES

UPLYTIC APPLICATION

CUSTOM APPS

APPLICATION DATA

UPLYTIC API

UPLYTIC APPS

CRM

REPORTING

ALLERTS/EVENTS

SOURCE SYSTEMS

BUSINESS DATA

CRM

(TACTICS/INTERACTIONS)

RX DATA

(OUTCOMES)

OTHER DATA

METADATA

CRM

(TACTICS/INTERACTIONS)

RX DATA

(OUTCOMES)

OTHER DATA

ON DEMAND UPLYTIC ENGINE
PROVIDES REAL TIME DECISION SUPPORT

360 DEGREE VIEW OF CUSTOMER BEHAVIORS
BASED ON INTEGRATED, EXISTING DATA SETS

UPLYTIC PUTS ALL OF YOUR DATA TO WORK

TO FIND WHICH TACTICS DRIVE RESULTS

Simply and quickly see how Uplytic delivers an accurate view of
HCP behaviors to your sales and marketing teams.